If for some reason you weren't already feeling marginalized this morning...
Zip code analysis is just one of the many ways marketers lump people together into vague, broadly-defined stereotypes. According to this site, my zip code in Boogie Down Brooklyn is a heady mix of the working poor, affluent yuppies, and bohemians obsessed with "microbrews."
Microbrews? Whatever. Nowadays, it's all about the precious, home-cooked batches of crack. My dealer even wraps each rock with a little tiny bow for that small-town crack house feel.
